On the 27th of October 2002, the city of Dubai witnessed the inauguration of the technical training center of SEAT cars, pertaining to the region of the Middle East.

The first training session was held in the center on the new IBIZA 2003, with the participation of trainers Alberto Martos Del Rincon and Miguel Angel Gonzalez, and the cooperation of Bin Dhaher Trading Enterprises, the exclusive agents of SEAT cars in the United Arab Emirates.

SEAT, whose headquarters are located in Spain, sent both trainers to participate in this session, in addition to a number of professionals working in car agencies in the United Arab Emirates, Saudi Arabia, Kuwait, Qatar, Jordan, Yemen and Egypt.

The center is equipped with the latest technologies and modern devices presented by SEAT in order to fully support its Agents in the region. Keen on providing its customers in the Middle East with the best services, SEAT will periodically hold training sessions in this center.